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Make A Statement With This Clutch Trend That Just Made A Comeback

 
by Simi Kuriakose

Slogan Clutch_Trend To Try_MFG

Back in 2014 when the models strut down fashion runways, we saw them hold clutches that had phrases on them. Anya Hindmarch displayed clutches that had random words like ‘Bourbon’ and ‘Custard Cream’ embossed while Kate Spade took to inspire with words like ‘Start’ and designer Karen Walker went with ‘Hello And Goodbye’ to make a statement. The memo was clear back then, designers were making way for quirky fashion that the bold and stylish could identify with. Did it work? Of course, it did. Because let’s be honest being a little  OTT never killed anybody.

Just when we thought the slogan clutches were just a 2014 blink-and-miss update, 2016 brought it back with a bang. This year, throughout the fashion weeks in India as well as abroad, we saw versions of this accessory everywhere from the street style scene as well as among celebrities and fashion’s favourite people. Remember when Alia Bhatt lugged one with a cute off-shoulder dress. Even Parineeti Chopra has been seen sporting a slogan clutch with a one-shoulder black gown. So, do we have a comeback already? Yes. Scan through the best high-street brands and you’ll be aware that the slogan clutch is an accessory to add to your wardrobe. Be it Zara’s clutches that read ‘No’ (a take on the debate of consent… possible!?) or the ones by Gucci that speak out almost every chic soul’s mind and reads ‘Life Is Gucci’, the slogan clutch is a trend we’re totally taking note of. Let me make it clear, this one’s a must-have in the bag shelf. You can totally make a statement by pairing a slogan clutch with a simple white shirt and frayed jeans as well as sneakers. Or just team a pop-coloured slogan clutch with a basic top-to-toe monotone outfit. Just ensure that you don’t clash it with a very busy outfit; the key here is to allow the clutch to do all the talking!   

Looking to buy yourself a slogan clutch already? Take a look at these 10 funky clutches — both budget and luxury ones — that will definitely speak your mind. Scroll on…

 Miss Selfridge Wild Child Clutch Bag_MFG

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Edie Parker Oscar Purrr box clutch_MFG

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Red box Ciao Bubble Patch Bag_MFG

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Mango Decorative patch clutch_MFG

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Kate Spade new york 'on pointe - encore perfume' frame clutch_MFG

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Mango Metal appliqué clutch_MFG

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